Company Description

LEAD is a well-established law firm in Erbil Plains District, committed to providing high-level legal services to clients in Iraq and northern Iraq. The firm, previously known as Khori Yasa Law Office, has a strong reputation for excellence and is registered with the Iraqi Kurdistan Bar Association. LEAD works with a diverse range of clients, including institutions, NGOs, national and international companies, and individuals, to help them achieve their business goals.

Position Overview:

The Marketing Specialist is responsible for developing and implementing marketing strategies that effectively promote the company’s services, products, or brand. This role involves planning, executing, and optimizing marketing campaigns across various channels, analyzing performance data, and identifying opportunities to improve brand visibility and customer engagement.

Key Responsibilities:

1.Campaign Development:

• Design, implement, and manage marketing campaigns to meet business objectives.
• Coordinate with creative teams to develop compelling content, graphics, and promotional materials.

2.Market Research:

• Conduct research to identify customer needs, market trends, and competitor activities.
• Provide insights to inform marketing strategies and business decisions.

3.Digital Marketing:

• Manage and optimize digital channels, including social media, email marketing, SEO, and paid advertising.
• Monitor website analytics and digital campaign performance to maximize ROI.

4.Brand Management:

• Ensure consistent brand messaging across all marketing platforms.
• Enhance brand reputation and awareness through targeted initiatives.

5.Collaboration:

• Work closely with service and creative teams to align marketing efforts with company goals.
• Build relationships with clients, external partners, vendors, and influencers.

6.Performance Analysis:

• Track, analyze, and report on marketing campaign effectiveness and performance metrics.
• Make data-driven recommendations for future campaigns.

Qualifications

• Communication and Customer Service skills
• Market Research and Sales skills
• Marketing Strategy expertise
• Experience in the legal field or law-related activities
• Strong analytical and problem-solving skills
• Ability to work well in a team environment
• Bachelor's degree in Law, Business, Marketing, or related field
• Proven experience in marketing, preferably in a similar role.
• Strong understanding of marketing principles, digital platforms, and analytics tools.
• Excellent communication and interpersonal skills.